{"product_id":"a-quick-guide-for-developing-a-tone-of-voice-for-your-brand","title":"A Quick Guide For Developing A Tone of Voice For Your Brand","description":"\u003cp\u003ePeople often think about how a brand looks visually, from fonts to colours to design styles. However, the voice of the brand is often overlooked.\u003c\/p\u003e\n\u003cp\u003eWith the inclusion of social media in marketing efforts, brand voice has become more important than ever as a way to stand out from the crowd of digital chatter.\u003c\/p\u003e\n\u003cp\u003eEven if you're unfamiliar with the term, you have likely experienced it. For example, the company who sells surf gear takes on the vocabulary and attitude of a surfer. The tween clothing company loosens up its language and uses common slang to connect with their target audience.\u003c\/p\u003e\n\u003cp\u003eWhile you can get away without having a distinctive brand voice, you can take your marketing much further once you've established one.\u003c\/p\u003e\n\u003cp\u003eLet's go further into the details on what brand voice is and how you can develop one of your own.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"For Developing A Tone of Voice For Your Brand\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0568\/3170\/5242\/files\/Untitleddesign-646_480x480.jpg?v=1702349492\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWhat Is Brand Voice?\u003c\/li\u003e\n\u003cli\u003eWhy Does Brand Voice Matter?\u003c\/li\u003e\n\u003cli\u003eAudit Your Current Voice\u003c\/li\u003e\n\u003cli\u003eIdentify Your Audience and Personas\u003c\/li\u003e\n\u003cli\u003eKnow Your Tone\u003c\/li\u003e\n\u003cli\u003eReview and Adapt\u003c\/li\u003e\n\u003cli\u003eInstant download to your smartphone, tablet, or computer.\u003c\/li\u003e\n\u003cli\u003eExclusive to Royalty Luxury Health and Beauty.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cimg alt=\"For Developing A Tone of Voice For Your Brand\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0568\/3170\/5242\/files\/Untitleddesign-645_480x480.jpg?v=1702349481\"\u003e\u003c\/p\u003e","brand":"Royalty Luxury Health and Beauty","offers":[{"title":"Default Title","offer_id":44121033146522,"sku":"","price":7.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0568\/3170\/5242\/files\/Untitleddesign-645_82c3a436-2052-4720-9c29-d00c687b14ad.jpg?v=1702349518","url":"https:\/\/www.royaltyluxuryhealthbeauty.com\/en-nz\/products\/a-quick-guide-for-developing-a-tone-of-voice-for-your-brand","provider":"Royalty Luxury Health and Beauty ","version":"1.0","type":"link"}